Marketing Communications Specialist

    Responsibilities:

    • Drafts and creates the marketing and campaign plans per event
    • Media Relations – Coordinating and maintaining the relationship with the media
    • Sealing media partnerships and negotiations
    • Handles and accompanies the media’s needs during event proper
    • Build relationships with different media through event partnerships
    • Promotes the WSI trade shows through different media like print, radio, tv, social media, blogs, OOH ads etc.
    • Media buying and negotiation
    • Providing access and passes to the media who will attend the event
    • Creates, sends and follows up ad schedules in different newspaper broadsheets nationwide
    • Writes PR briefs and Press Releases
    • Sends Press Releases to different newspaper broadsheets and online media partners nationwide
    • Print filing and digital filing of the ads and PR released in different media per event
    • Coordinates with the different production team/s assigned for the opening program of each event
    • Creates generic company letters and other necessary paperwork
    • Does and creates content email and text blasts to visitors regarding updates about the upcoming trade shows
    • Creates e-Newsletters ready for blasting
    • Coordinates with the different WSI executives and employees for their Marketing team needs during pre-event, ingress, event proper, egress and post-event
    • Does the visitor survey form
    • Creates and gathers content for the trade show’s post event reports

    Qualifications:

    • Bachelor’s degree graduate of any related course.
    • Must have at least 3-5 years related experience.
    • Preferably with experience from the events management industry.
    • Excellent oral and written communication skills.
    • Willing to work on-site in Greenhills, San Juan City from Monday to Saturday.

     

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