Responsibilities:
The Sales Marketing Specialist is responsible for driving sales and marketing initiatives by developing and implementing strategies that promote the company’s products or services, generate leads, and support business growth.
Market Research & Analysis
- Identify customer/ member needs, current trends, and strategies.
- Analyze sales data to refine marketing approaches.
- Coordinate with BI and Data Analytics
Campaign Development
- Plan and execute marketing campaigns (advertising, social media, email, events)
- Coordinate with Marketing and Comms for the creation of Marketing materials
- Align campaigns with sales objectives to maximize impact. Coordinate with Operations team and align campaign objective and details
Sales Support
- Collaborate with sales teams/ operations team to generate leads and close deals
- Develop promotional materials and presentations tailored to prospects in coordination with Digital Marketing team (this is like the Campaign Dev portion)
Client & Vendor Relations
- Build and maintain strong relationships with clients, partners, and vendors.
- Negotiate contracts and partnerships to support sales growth.
Qualifications:
- Bachelor’s degree in Business Administration, Marketing, or a related field.
- Relevant experience in Sales and Marketing in banking, lending, financial services, or related industries is preferred but not required.
- Strong communication and presentation skills.
- Strong analytical and data analytics skills.
- Experience in developing and executing marketing campaigns.
- Strong relationship-building and stakeholder management skills.
- Proactive, organized, and results-oriented.
- Willing to work onsite in Makati City.
